Enable Video Ad Targeting with Prebid.js

Video Ad Targeting is a JW Player feature that increases advertising revenues by sending unique performance and contextual signals to buyers. Implementing this feature by adding a prebid module is an easy way to take advantage of the benefits without making major changes to your exisiting header bidding setup.

Intended Audience

This documentation specifically caters to developers who use Prebid.js on their pages. An understanding of the following Prebid.js concepts is required:

Prebid.js implementation and configuration
Ad unit configuration (including adding bids in addAdUnits)
Bid configuration

Requirements

Item	Notes
JW Player media IDs	Unique identifier for a JW Player video If you do not know the ID of the applicable video, use one of the following approaches to retrieve the media ID: API approach: 1. Make a GET https://api.jwplatform.com/v1/videos/list call. 2. In the API response, locate the `videos[].key` of the applicable video. Dashboard approach: From the video list page, copy the ID in the MEDIA ID column. If the MEDIA ID column is not exposed, click the gear icon above the list of videos. From the list that appears, select Media ID.
JW Player player ID	Unique identifier for a JW Player HTML5 player This is the ID of the HTML DIV element used when instantiating the JW Player instance. You can retrieve this ID by calling `player.id`, where `player` is the JW Player instance variable.
Existing Prebid.js implementation	If needed, read Prebid.js's Getting started to set up a Prebid.js implementation.

Implementation

Please follow the instructions listed in Prebid's documentation for our module.